Do you ever feel your full-service market research options are limited to:
- Huge high-priced firms that don’t understand your business needs?
- Small consultants who need to outsource crucial research tasks?
Situated perfectly between those extremes is MDC Research. Our top-notch analysts, call centers, and focus group facilities are here to meet all of your needs.
Video Storytelling
Have you spent hours and hours behind the glass, only to have the report on your qualitative research ignored or downplayed by those who didn’t attend the sessions?
We all know that watching drawn out, poorly edited, fixed overhead camera position video is boring and noneffective for presenting key findings.
Our video storytelling output ensures that results have high impact, both upstream (to C-suite and other management that may not have been directly involved with the research) and downstream (to front-line staff, training departments, etc.).
High-Touch Quantitative Work
We built our reputation on the execution of custom research projects that require intensive monitoring, continuous client feedback loops, and expert project management. We call this “high-touch” research. Find out more about our extensive experience with this type of work, conducted for clients as perse as Starbucks, Microsoft, AARP, among many others.
New Focus Group Facility
MDC recently opened our newest VuPoint focus group facility in downtown Portland. This gorgeous suite overlooks some of the most stunning vistas Portland has to offer. And just like our facilities in San Francisco and Dallas, our Portland focus group suites boast the largest capacity room in the city.