Event-Based Research – Are you missing out?
Trade shows, conferences, vendor events, channel partner trainings, product launches: chances are, your company either sponsors or attends some combination of these in-person events over the course of the year. In fact, according to Meeting Professionals...
Back by popular demand: 6 more reporting examples
In an overwhelming response to our last post, many of you expressed interest in seeing more examples of MDC’s C-suite ready reporting outputs. Ask and you shall receive! We're sharing more sample slides from both qualitative and quantitative studies, covering a range...
Our research reports are C-suite ready
Highly creative, visually appealing reports set MDC Research apart: easily digestible findings, insightful analysis, and no need to revise before sharing them upstream or with a larger team. We even have clients who engage us to do “makeovers” on reports written...
Based in Portland, National Coverage
Do you ever feel your full-service market research options are limited to: Huge high-priced firms that don’t understand your business needs? Small consultants who need to outsource crucial research tasks? Situated perfectly between those extremes is MDC Research. Our...
10 mistakes companies make with their market research efforts
I’ve wanted to write this article for nearly a decade. Many in my firm cautioned against it, not wanting to endanger our relationships with existing and potential clients. “Don’t get on your soapbox,” they pleaded. Perhaps they're right, but as the president of a...